Recently saw Varun Badola mimicing Kishore Kumar in a Dairy Milk Ad. Thanks to the retro look created by the art directors, "Pehli Tarikh Hai" song has again become a rage like it used to be in the late 50s till early 70s. The original song was the most Farmayish-ed song on the 1st of every month on all the request shows on Radio Stations all over. It was kind of an unsaid programming policy (if we may call it) Radio Ceylon used to follow by playing the Pehli Tarikh Song on the 1st of every month.
The original song is my favorite because this is one of the songs which Papa ji used to sing for us, when we were kids. He always talk about this song and fondly remembers the good old radio days. So when this ad started airing on TV, it was kind of nostalgic for him and for all of us in different ways. I haven't seen the actual song ever in my life but as far as I remember the song is from the movie Pehli Tarikh (1954), Lyrics by Qamar Jalalabadi and music by Sudhir Phadke Sahab.
Qamar Jalalabadi not only wrote some real funny songs for Kishore Kumar (Remember Guni Jano Bhakt Jano from Aansoo Aur Muskan, 1970) but also wrote dialogues for many classic films. Phadke sahab was one of the pioneering music directors from Marathi Cinema. Phadke composed music for only two Hindi Films - Pehli Tarikh (1954) & Bhabhi Ki Chudiyaan (1961), which has one of my most favorite Lata Mangeshkar song-Jyoti Kalash Chhalke (which I think is one of her best songs too).
Anyway before I start my own Radio Show here, here is the Original Pehli Tarikh Song for you
Cadbury's Dairy Milk Version:
I really love the kid's Jhatkas and Ticket Blackiyas' expressions in this video.
Chalte-Chalte- Pics from my Lucknow trip, where they invited me to speak* on Story Telling, Content Creation & Pre-Production in Animation.
(*Statutory Warning : Inviting/Asking Alok Sharma to Speak can be extremely dangerous...)